Startup as a passion based economy - Follow your passion

“You have to be burning with an idea, or a problem, or a wrong that you want to right. If you’re not passionate enough from the start, you’ll never stick it out.”- Steve Jobs

When Wikipedia stated the rise of startups in the modern world as the first stages of the commencement of the ‘passion based economy.’ I couldn’t help comparing the above quote with Wikipedia’s statement. 

We’re living in a society driven by entrepreneurial economy. Google, Facebook, Apple and many other companies have brought great attention to startups. Thousands of startups are started in every nook of the globe, everyday. The term ‘startup’ has become buzzword in recent years. 

In fact, United States of America is expected to have more than 40% of the workforce as freelancers by 2020.The driving force behind this infectious buzz is passion.Passion needs to ooze from every pore of a startup entrepreneur. A passion to do something that help makes differences in the lives of people, solves a big problem, fulfill any need underlies the roots of successful startups.

If you’re not passionate about your product, how will you develop it? If you’re not passionate about your company, how will you lead it?   The risk of failure is smaller than the benefits of truly going after your passion. Your personal passion or things that you truly care about may help bloom up a startup idea. 

For example, the personal frustrations of an avid adventure traveler, George Deeb made him launch iExplore. A ‘one-stop-shop’ to look for all adventure tours in one place. Another example is of Tristan Walker, an entrepreneur who launched a product Bevel to solve the problem of people with color. It proves, in life if you’re better off pursuing your passion than what you think VC’s will want to fund. 

When your personal and business passions become one it triggers motivation hormones in the structure of your startup. It also infects your team and you work in unison to avoid any potentials hazard. Passion jazzes up survival instincts in you during calamities and losses. It acts a lifeboat that carries you through those dark days. 

A business only fails when you stop trying, living and fighting the hurdle will help to avoid the carnage. Passion drives loyalty. It is obvious that you’re lot more passionate about your own startup, than you would be about someone else startup. Your energy, your enthusiasm will vary when you work for your own startup. When it is your baby, you live it and you bled for it. 

By this, I don’t mean that mere passion will help your startup soar high in the economy. You need to have core knowledge about the product or service you’re building. Confidence that you’re heading in the right direction. Infectious enthusiasm that feeds the energy of you and every employee in the office. 

Each and every activity you do has to be done passionately. You don’t wake up feeling lethargic every morning to get to work. You don’t have to spend hours and days to find out your passion to start your company. 

You have to become willing to start up and then do everything passionately. You’ve to be authentic and passionate in solving problems. 

A startup founder should be narcissistic enough to believe in himself. Humble enough to know that it’s impossible to do without education and help. Trusting enough to let people perform their jobs. Cheers to the passion that keeps us hungry and alive!

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